Since 2018, Stack has worked closely with Entrepreneur Media Inc. to establish and grow its commerce business from the ground up. At the time the partnership was initiated, Entrepreneur primarily relied upon traditional media to meet its revenue goals and looked to add a commerce business without devoting significant internal resources.

Before working with StackCommerce, EMI was understandably hesitant about the high overhead costs of commerce, e.g. sales, merchandising, customer service, and operations. They were searching for a solution that allowed them to be less ad dependant while offering a curated, native commerce experience that resonated with its readers.